Action - Target audience

Action

Target audience

As most would expect action movies attract generally a male audience as it's stereotypical for men to be drawn to violence and guns and gore. Women don't tend to see as many action films and prefer a film with romance or drama that isn't so far fetched and they could imagine their lives being like. Men also don't worry too much about an intricate plot, as long as there's a hero and got girls with lots of explosions and guns then they're usually happy.

Most male teenagers love a good adrenaline burst so watching a good movie filled with action which is sure to get your heart pumping would appeal to those who have not yet reached adulthood. This interest in the action genre could continue into adulthood extending the age range to 40+ zone however sometimes adults prefer to slow down from then which means the films loses those aged 50+. Action films appeal to the younger generation making them the majority and the primary audience.

People who go see action films are usually interested in gunfights, catchy quips, escapism, adrenaline burst etc. People who watch this film wouldn't go just because the could go, there has to be something that appeals to their interests. Be it there love for comedy, action, huge idea of escapism or the concept of all the action making your body brim with adrenaline through the action scenes.

Overall the type of person who like action is a male teenager to young adult who has an interest in gore and violence and they like guns or chase scenes etc (both conventions of an action film).